Meet Evan Hirsch: ShopGoodwill.com’s New Fashion Expert
The world of fashion is evolving—and so is the way people discover secondhand style.
We’re excited to announce that Evan Hirsch is officially joining ShopGoodwill.com as our new sustainable and thrift fashion expert. Known for his trend-forward style, digital influence, and passion for making fashion more accessible, Evan will help bring a fresh perspective to the ShopGoodwill.com experience through curated finds, styling inspiration, and fashion storytelling rooted in sustainability.
As more shoppers embrace secondhand fashion, this partnership represents an exciting new chapter for ShopGoodwill.com—one that blends individuality, creativity, and community impact with the thrill of discovering one-of-a-kind pieces.
Evan has become a recognizable voice in both fashion and digital culture, building a community of over 600k followers across social platforms. His content has generated massive engagement online, including a top TikTok with more than 55 million views. Alongside his growing digital presence, Evan’s work has been featured in Vogue and Harper’s Bazaar, and he regularly appears on The Donna Drake Show to discuss fashion, trends, and culture.
Beyond social media, Evan’s work continues to intersect with fashion, sustainability, and community-driven initiatives.
Our partnership with Evan has already created exciting momentum. Most recently, ShopGoodwill.com and Evan collaborated during New York Fashion Week, helping showcase how secondhand fashion can exist alongside some of the industry’s biggest conversations and stages. The collaboration was even featured on Good Morning America, further spotlighting the growing influence of sustainable fashion.
Now, Evan will bring that same energy directly to ShopGoodwill.com through curated fashion drops and trend-driven selections sourced from across our marketplace. From standout vintage finds to designer pieces and styling inspiration, his collections will help shoppers discover unique items in a more intentional and fashion-forward way.
But this partnership is about more than style.
It’s about changing the perception of secondhand fashion and showing that shopping sustainably can still feel aspirational, exciting, and current. Secondhand doesn’t mean second-best—it means giving fashion a second life while supporting local communities and helping create a more sustainable future.
In addition to curated finds, Evan will also share thrift tips, styling guidance, and insights into how fashion and sustainability can work together in meaningful ways.
About Evan Hirsch
Evan Hirsch is a New York-based fashion designer known for his transforming couture and viral video presence. At just 28, he has built a dynamic brand blending theatrical innovation with red-carpet glamour. Originally drawn to theater, Evan transitioned into fashion design as a teenager, later enrolling at Drexel University. There, he graduated with honors, earning “Most Creative Graduating Collection” for a series of color-changing gowns that stunned audiences.
Post-graduation, Evan interned at Badgley Mischka and styled for CBS/National Geographic, but it was a furloughed freelance job during the pandemic that led him to post his senior collection on TikTok. The video went viral, earning 7M views overnight. Since then, he has amassed over 550K TikTok followers and 180K on Instagram, with videos reaching over 52M views each and 500M+ collectively.
Following a feature in Vogue Business, Evan launched his namesake label and quickly made a mark—landing an on-air correspondent role for CBS WLNY and later debuting at New York
Fashion Week. His work has been featured in Vogue, Harper’s Bazaar, Elle, Marie Claire, Glamour, and PEOPLE, and he's shown collections on the official CFDA Bridal Fashion Week calendar.
In 2024, Evan was named Creative Director of “Evan Hirsch for Crezia,” a subdivision of the established eveningwear brand Junnie Leigh. The line is now sold in 14+ boutiques nationwide. His designs have appeared on the Met Gala red carpet (2024, 2025), Wicked and Barbie premieres, the Golden Globes, and the Tonys. He was featured on The Tamron Hall Show as an "Up-and-Coming Designer" and made multiple appearances on SHERRI, with one segment reaching 105M views.
As we look ahead, this is only the beginning. We’re excited to continue building this partnership and bringing shoppers new ways to discover fashion on ShopGoodwill.com through Evan’s perspective and expertise.
Stay tuned for upcoming curated collections, styling inspiration, and more exciting moments to come.
